• PROJECTS
  • About
leon lee | art director
  • PROJECTS
  • About

adidas Ultraboost

adidas Ultraboost “Mint Chocolate Ice Cream” Campaign

Mission: To develop a cross-platform marketing plan to promote the new sneaker release with adidas at Livestock. Deliverables include an editorial, in-store displays, and mint chocolate chip ice-cream giveaways.

Roles: Art Director, Project Manager.

Photographer: Rupert Aquino (instagram.com/thetaquinofoto).

Designer: Arjel Rivera (instagram.com/vvycer).

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